Westfield Outdoors® was founded in 2004 through a commitment to helping retailers develop and maintain successful programs for people who enjoy an active lifestyle. In 2018, they launched Timber Ridge®, their own brand for family camping and outdoor equipment. The goal is to offer quality gear at a fair price for novice and experienced campers. Their products include camping and outdoor furniture, tents, coolers, and packs. It’s all made to be convenient and easy to use, so you’ll have less to worry about when venturing out in the wilderness.
Westfield Outdoors was in the process of finishing a catalog of their new Timber Ridge line when we were brought on to create a correlating website. The goal was to take the look and feel already established through branding of their catalog and translate it to a website. With the initial website launch, they weren’t going to have products available to sell, but we kept in mind that eventually they would want to link these products to their corresponding amazon pages.
After looking at the catalog layout as well as several websites that Westfield liked the layout and design of, we were able to create a website for them that included a clear layout for product pages which is responsive and easy to read on mobile. Each product page also includes links at the top that will take you down to each series or type of product so that you can easily access items without having to scroll through the entire page.
Timber Ridge Catalog Cover
Our websites are built on a framework that allows your website to size down as you change your browser.
Responsive Web Design also means that your website will be mobile friendly. It will size down to fit in a mobile view with an easy to use menu.