C2IT Blog
News, Resources & Links
Welcome to our blog. This is a place where we share our thoughts as well as links to great articles we hope you’ll find useful.
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Keeping It Cool: Great Partnerships Through Shared Values
“The goal is not to do business with everybody who needs what you have. The goal is to do business with people who believe what you believe.” -Simon Sinek, Start With Why: How Great Leaders Inspire Everyone To Take Action. Have you ever gotten to work with someone new...
SEO – How To Improve It?
SEO or Search Engine Optimization is a hot word right now; it’s everywhere and it seems to be growing more important every day. This can make it slightly vexing if you don’t know much about it. Search Engine Optimization simplified is how high up on the list your...
Small Business Internships Can Work
Oftentimes opportunity shows up when you’re not looking for it and you must decide to capture it or not. 2020 has presented many unusual opportunities for us; one of those was hiring a marketing intern. Like many things, it wasn’t on the 2020 road map for our team....
Is “Good Enough” Good Enough?
I wrote a blog post entitled “Good Enough Is Good Enough” a couple years ago and received more positive feedback on this article than I had any others. As I look back on some experiences from this past week, I wanted to circle right back to it in this column. My team...
C2IT launches WordPress plugin for Scorpion Window Film
We're pleased to announce we're launching a plugin for Scorpion Window Film! This plugin will allow visitors to sites that resell Scorpions Paint Protection Film product to incorporate the product into their own WordPress / WooCommerce sites! The plugin requires...
Why all the Subscriptions in Tech?
Amazon Prime. Netflix. Quickbooks Online. Subscriptions, subscriptions, subscriptions. It seems like almost every software package out there now has a subscription plan associated with it. Some of them make perfect sense - they provide us fresh new content or service...
A Year in Review: Carr’s Workiversary
Closing out my first year of professional software development I have been able to look back at all the stressful days, rewarding experiences, and knowledge gained that has built a solid foundation for me to continue in my career. All the worries that were there...
Capitol City Iron Works Client Spotlight
This month for our client spotlight we wanted to focus on a client with whom we have a terrific relationship; one that we believe highlights the humanity in our business as well as shows what a great client we have. Capitol City Iron Works is a commercial railing...
The Cost of a Website – What Should I Pay?
We live in what many have dubbed the age of technology. This is attributed to how rapidly technology advances, and how necessary it's become in our daily lives. This need is exponentially greater when one steps into the business world. One of the things that can...
Websites Ready For The Printers
When you’ve been in business for thirty, years you’ve seen a lot. But a global pandemic isn’t one of those things. D&E Printing has been serving the greater Hendricks County area for more than three decades, so we were excited to get the opportunity to redo their...
Technology – Investment or Expense?
It’s time for a little word association. When you see the words below, which comes to mind first - “Investment,” or “Expense?” Home. Car. Office Lease. Commercial Real Estate. Employees. Subcontractors. Attorney. If you’re anything like me, you found both places...
Client Touchpoints – Why They’re Important
As we’ve worked our way through COVID-19, we’ve found ourselves with renewed vigor to TALK TO SOMEONE. Whether it’s because of how much time we’ve spent working from home, away from the team, or via email with our clients, voice and face-to-face conversations have...
Happy Workiversary to Phil Dumm!
Phil Dumm is a name many of you will recognize as the technical project manager here at C2IT. He has reached his 2nd anniversary on our team, and we wanted to take a moment to highlight him - both his story as well as how much we value him. Phil spent most of his...
Northern Lights Client Spotlight
Northern Lights is a utility locating company in Plainfield that we at C2IT have a long-standing relationship with. Our relationship with them began with helping them get off the ground by building their IT infrastructure and has evolved into writing software to...
What’s New in your Communication Toolbox (Part 2)?
A month ago we started to look over some of the tech tools that have evolved during the COVID-19 pandemic. Email and instant messaging have long since been tools of the trade within the office, but during the last 3 months, they’ve come to be some of the most-used...
Engineering A Great Web Presence: Doubling Down On Your Long Term Technology Strategy
Ambitious companies are moving forward strategically through the COVID-19 Pandemic. One such example is EEG Outside Plant Engineering. EEG is a small engineering firm that provides critical engineering solutions for the telecommunications industry in the greater...
Keeping Clients Close – Relationship and Retention
One of the largest problems facing any company nowadays is customer retention. The average customer retention rate across various industries was anywhere from 20% all the way up to 80%. All of this depending on the company and how they perform that year (Lal,...
What’s New in your Communication Toolbox?
We’ve all done our best to settle into the current reality of pandemic life. By the time this article is published, we may be on the other side of self-quarantines or we may have found ourselves right back in the thick of it. Regardless of what life throws at us next,...
SEO and Your Business IRL
SEO isn’t the end all be all for your business. As a web design firm we’re not supposed to tell you this. In Real Life (IRL) you’re juggling payroll, putting out client fires, hiring, selling, marketing, and that’s the tip of the iceberg. Optimizing your company's...
How C2IT Works From Home
You may have already made the transition to working from home, or perhaps it’s on the horizon. There’s lots of great advice from people who have been doing it for years. You should definitely check out those resources. But what’s important to remember is that many of...
Remote Access in an Isolated World
My, how things have changed. A few short weeks ago we were all pushing forward into spring, executing our 2020 plans, and incorporating new technology into our businesses, and then BAM… Coronavirus. Businesses have shut their office doors, employees have been sent to...
Generalists or Specialists – Finding Balance in Technology Providers
I’ve been privileged to share my thoughts in the Business Leader for over two years now. During that time, we’ve shared about custom websites, cloud services, and even “how to fire your IT guy” (one of our most popular articles, oddly enough). As I prepared to write...
AARP Tax-Aide Continues Services With Donation From C2IT Consulting
Randy and Ruth Johnson have been serving the citizens of Hendricks County for a combined 17 years through their volunteer leadership of the AARP Tax-Aide Program. Each year more than 30 volunteers prep and train for months to provide free tax preparation services to...
Is a VPN Right For My Business?
As a business leader you are tasked with making decisions well beyond what you had ever envisioned. With the current COVID-19 situation many companies are debating whether or not going 100% remote is an appropriate response. To many people the decision may seem...